Generic marketing techniques are no longer effective. The need of the hour is to understand the specific requirements of your customers and solve their problems. Nobody likes their inbox filled to the brim with sales emails. It is the customer who decides what product to buy and which brand to associate with. Therefore, your business […]
SIP, or Session Initiation Protocol, can open up your business to a world of new opportunities and possibilities. If you have a traditional PBX system and are looking for ways to save money then SIP is a natural first step into the world of VoIP. The technology allows you to enjoy the benefits and security […]
The pandemic has pushed businesses into a tough fight for survival. In a scenario that includes challenges like maintaining minimum to zero contact, organisations have been finding it difficult to keep their business up and running. Though several organisations have switched over to a remote working environment, there are a few sectors where businesses are […]
No one starts their day with the thought of spending 30 minutes to an hour on the phone, waiting to reach a support agent who can resolve their issues. However, the customer might not have such a haunting experience when the business they are reaching out to uses contact center solutions. The line “let me […]
When customers drop a call while waiting to get connected to an agent, that call is considered as an abandoned call. Whatever may be the reason, abandoned calls leave a negative impact. A higher rate of abandoned calls means a greater number of dissatisfied customers. The rate of abandoned calls is an important performance indicator, […]
They say: “Don’t fix it if it ain’t broke.” Taking a reactive approach, when it comes to customer service, is one of the biggest mistakes that companies make. Companies have, for long, lived with the notion that customer service is essentially the process of responding or reacting to a customer’s requests. However, this couldn’t be […]
In the present-day world, ways to reach out to a customer are aplenty. They’re also over-exploited. With the mass of marketing information being exchanged every day, emails have begun to lose their impact. Traditional routes such as calls, too, don’t always help smaller startups reach their target audience. What is one to do, then? Integrate […]
Scaling up a business is challenging—even more than starting up a new one. While exploring new markets and augmenting global presence are a few ways to grow a business, entrepreneurs often hesitate while taking the plunge into scalability. We get it–scaling a business is not a cakewalk. One has to take several risks and learn […]
Modern businesses require modern business phone service. That’s why companies these days search high and low to find the perfect service to fit their needs. If you’re one of these organisations, you’ve indubitably come across different terms like VoIP and UCaaS; both are praised for their high-benefit, low-cost nature. So how do you make the […]
We live in such a paradoxical world. It has never been easier for brands to get discovered, for brands to advertise, market, get themselves out there, and simply get some conversation going. However, the easier the branding has become, the more difficult it is to get sales out of all this exposure. A free phone […]
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